Skip to Main Content
Skip Nav Destination

Many STEM students do not have a strong grasp of commercial awareness because the concept is often missing from most STEM degrees. This chapter introduces the basics of commercial awareness, as well as why and how commercial awareness is important for young STEM professionals. Concepts include market forces, intellectual property, different work sectors, and how the commercial world works for all types of employers, not just for-profit companies. This is done with accessible examples you may have seen in the media.

You do not currently have access to this chapter, but see below options to check access via your institution or sign in to purchase.
Don't already have an account? Register

or Create an Account

Close Modal
Close Modal